Starbucks, the Global Coffeemaker Assignment Example | Topics and Well Written Essays - 3000 words

Starbucks, the Global Coffeemaker - Assignment Example 15 List of Tables Critical Success Facgtors 1. Presentation This paper will give a key investigation on the mainstream brand Starbucks inside the business condition of the United States. The center is the U.S. what's more, International fragments which are liable for organization worked and authorized stores. Likewise remembered for the grouping of International section are food administration accounts positioned in Canada and the U.K. When Starbucks began its unassuming start, Starbucks originator Howard Shultz said that they needed to change how individuals experienced their lives. The organization has changed gourmet espresso into an essential food item alongside another American coffeehouse (Thompson and Arsel, 2004, p. 631). This creative organization fabricates and legitimately sells espresso and tea, however its fortes are refreshments from simmered entire bean espresso and tea. It works claimed and rented stores in numerous pieces of the United States, the United Kingdom and Europe, and the entire world. (MarketWatch, 2012) Starbucks’ model of bistro is novel however it has tapped the espresso lovers’ fragment, which isn't really a portion as such since everybody cherishes espresso. The organization has entered major created markets (Canada, China, Japan, Britain, and mainland Europe, and even nations in South East Asia). It has vanquished espresso darlings and Rome. Starbucks endured a few mishaps when the organizer and CEO Howard Shultz ventured down in 2000 to go about as executive. Offers went down and the organization was going to fall had it not for the rebound of Shultz who needed to begin the organization all once more, in Schultz’s words â€Å"own the mistakes† (Harvard Business Review, 2004) and... This paper endorses that the administration and decision of area of the different cafés and stores of Starbucks were unmistakable and novel for Starbucks. They have a practically incredible decision of area and the board is client center. Retail stores are additionally the board appropriately and are of vital area. The most significant is the gracefully chain †each item and administration is promptly accessible and arrives at the different branches inside and outside the United States on schedule. This report makes an end that gracefully chain the executives is taken care of by master chiefs and Starbucks’ treatment of flexibly tie activities is better than its rivals. Their conveyance trucks and different methods for transportation to ship their items arrive at their goals on schedule, regardless of whether this be inside the United States or to different branches around the world. This makes its quality outperformed its shortcoming. It esteems its own kin and the individuals it serves †including the network. This was shown when Howard Shultz resuscitated the organization to improve the honesty of their advantages, which are the organization esteems, culture and core values, picking up by and by the trust and certainty of the individuals and its partners. Assembling and appropriation are significant parts of the flexibly chain, and this Starbucks is acceptable at. Their ideal treatment of these procedures permit them to have a solid stock and a solid in addition to over their adversaries McDonald’s or Dunkin Donuts. In spite of the fact that these two have food as extra items to lure clients, Starbucks has culminated the espresso business. It might require some investment before contenders will have the option to grab hold of Starbucks’ advantage.

2010 Texas State Political Party Platforms Assignment

2010 Texas State Political Party Platforms - Assignment Example This is on the grounds that the unborn youngster has an option to life that can't be encroached. Thus, those associations including medical clinics and premature birth centers that help and reserve fetus removal ought to be annulled and arraigned. Likewise, I bolster the Texas state with respect to the inversion of Roe v. Swim and this is the explanation they asserted the arrangement of judges who regard family esteems just as the sacredness of guiltless human life (CTC Texas Politics 117). The demonstration of homosexuality is shameless and it is the explanation I concur with the Republican Party that it is a crime to give marriage permit to couples of a similar sex. In addition, I accept that homosexuality is the greatest donor of the breakdown of the nuclear family. Furthermore, the training has added to the spread of hazardous transferable malady and negates to reality appointed by God. In my childhood, I have constantly realized that marriage ought to be between a man and a lady. This is the explanation I concur with the Republican Party that no considerate authority ought to perform such wedding services. Furthermore, Texas State neither acknowledges nor bolster homosexuality and restricts the lawful substances. They will not perceive, just as give unique benefits including and not constrained to people taking part in same sex relationships, assurance of kids by gay people, protection and retirement benefits for gay people (CTC Texas Politics 117). This is the exp lanation the state contradicts any lawbreaker or common punishments against those restricting the carry on of confidence. What's more, the state restricts gay people and others indicted for kid misuse ought to reserve the option to embrace or be an overseer of a minor. As I would like to think, homosexuality ought not be introduced as something to be thankful for to do or a way of life in any family setting. In conclusion, I realize that all kids reserve a privilege to training. I likewise accept

Sunrise, Sunset

Sunrise, Sunset Ben Bell Sophomore MIT-Israel Program Internship: Ben Gurion University, Prof. Ilana Natan This post was first published on Ben Bell in Israel: http://benbellinisrael.wordpress.com/ I was trying to think of a clever title for my daily activities and was reminded of the musical, Fiddler on the Roof. If you’ve never seen it, then REMEDY THAT. ;) And while I’m not going to be in a Jewish wedding anytime soon, so far all I can say about the summer is, “swiftly fly the years”. Be’er Sheva is a quiet, humble city. When I first arrived, it didn’t take but a morning and early afternoon to see the sights. There are a few attractions to the town that make it pretty homey. Every Wednesday there is a street festival in the old city with musicians, artists, and sellers of trinkets galore. It’s a nice change of pace from the school year, which is practically non-stop from reg day to the last final. However, the Sabbath (institutionalized here in Israel) is something that forces you to stop. It can be frustrating if you want to go do, but it’s a nice excuse to just be. Ben-Gurion University makes this place a college town. Students are in the midst of finals right now and soon, I’m told, things will be even more laid-back (!) when they all evacuate. There are about 20,000 students from all over Israel studying for their bachelor’s, master’s, or PhD. The vast majority of the students complete their army service (2 years for women, 3 for men) and even a gap year before they start college, so most know exactly what they want to do when they get out. It means that the MISTI kids are precisely thatâ€"kids. When I first met my adviser, she must have mentioned how young I was at least three times. I live in the university dorms which are right by the campus. They’re pretty standardâ€"laundry, vending machines, over-priced mini-mart, etc. They are all suites of four singles that share a kitchenette, common area, and bathroom. My roommates are all PhD students/post-docs so I’m again the youngin’. I’ve been able to get to know a couple of them better because I actually see them, but one of them remains elusive. I work in a lab in the Soroka Medical Center, which is across the street from BGU’s main campus. The lab studies cell death: apoptosis, necrosis, and autophagy. My project looks at a protein, humanin, that demonstrates anti-necrotic properties in neurons from brains of Alzheimer’s patients. Humanin is thought to work synergistically with other anti-necrotic compounds that are widely used in drugs today. The hope is that studying these interactions could lead to the development of better treatments for ischemic injuries from heart attack, strokes, and liver damage. TL;DR: I am doing a screen among known drugs for necrosis against a potential drug to see if they work together against cell death. The timeline of an ideal Sunday-Thursday: 7:30â€"Wake up, roll over and fall asleep 7:50â€"Wake up again, play a song on my kindle to wake me up (This morning was Rodrigo y Gabriela’s “Savitri“) 8:00â€"Shower/Get Ready 8:20â€"Breakfast: Chocolate Branflakes + Cornflakes, or Honey Bunches of Oats (expensive, definitely a treat) 8:45â€"Walk to Work 9:00â€"Arrive in Lab! Switch media for cells 10:00â€"Start treatment of cells 10:45â€"Induce necrosis with KCN 11:00â€"During the 5 hour incubation time, I meet with my grad student and professor who advise me on the overall direction. I have lunch with  people in my lab and attend talks or lectures. I prepare plates for tomorrows experiments, feed, and take care of my cells. Its nice to not be juggling classes and lab and everything else during the regular semester. 4:00â€"Waiting is done! Close up the experiment 5:30â€"All done. Time to leaveeeee The evenings are always pretty variable. I got connected with a student Bible study that meets biweekly, the MISTI kids are trying out a lot of the restaurants in the city and starting a weekly film club, and of course, there’s so much Facebook to keep up with (only half-joking unfortunately). I am honestly trying to use the free time I have well. I don’t necessarily mean squeezing every last drop out of my time either. The summer is a great opportunity to rest and I want to do that. It’s also a time to finish up projects, work out, and complete things that I would love to do during the year but simply get squeezed out of my Google Calendar. The weekends are an incredible opportunity to travel. Having grown up in a Christian home, Ive heard about Israel forever. Its really neat now to have a mental image for many of the places in the Bible. I feel like a master of the train system in the country, which isnt saying much as Israel is only the size of New Jersey! Because there are MISTI students spread throughout, there are plenty of couches on which I can crash, whether Im visiting Haifa or Tel Aviv or Jerusalem. Couches are sometimes overrated, like when my friends and I went camping on the shore of the Sea of Galilee! The past few days, all of the MISTI MIT-Israel students came together for a 5 day seminar learning about the culture, technology, and society in Israel. It was incredibly meaningful visiting the Yad VaShem Holocaust Museum, or hearing from parents who have lost children in the Arab-Israeli conflict and are working toward reconciliation. We visited companies that reflect the unique way Israel succeeds in business despite its size and learned about the turbulent political climate from retired Gen. Danny Yatom, former director of the Mossad (Israeli CIA). Beyond that, we had what seemed to be an unlawful amount of fun playing on the beach, going to an Israeli concert, and rafting on the Jordan River. Basically, this summer is unbelievableI continue to be amazed that a program like MISTI even exists. Ive been well prepared (and well-funded I might add) to have to time of my life seeing how research science is done in a very different society. The only thing that could be more rockin is the fact that its only half-way done! :)

Geographic Information Systems (Gis) - 2537 Words

GEOGRAPHIC INFORMATION SYSTEMS (GIS) AND TERRORIST ATTACKS OF OKLAHOMA CITY BOMBING AND THE WORLD TRADE CENTER Submitted To Mark Stallo School of Graduate Studies Of Tiffin University In partial fulfillment of the requirement for the graduate course Geographic Information Systems ENF 622 In the School of Criminal Justice Summer Quarter 2006 by Oscar Young Geographic Information Systems (GIS) And Terrorist Attacks Of Oklahoma City Bombing And The World Trade Center History of GIS GIS is a way of organizing large amounts of geographic information. It is not a tool, a software, a hardware or a specific image; it is a concept--a way of understanding maps (http://cnx.org/content/m13693/latest).†¦show more content†¦The attack, which occurred on April 19, 1995, destroyed the Alfred P. Murrah Federal Building, a U.S. office complex in downtown Oklahoma City, Oklahoma. This attack is considered to be the deadliest domestic terrorist attack in the history of the United States, and, until September 11, 2001, the deadliest attack of terrorism within U.S. borders, but not the worst against the U.S. (the worst act of terrorism against the U.S. before the Oklahoma City bombing was Pam Am Flight 103) (http://en.wikipedia.org/wiki/ Oklahoma_City_bombing). By being the first major American city to suffer a mass-casualty terrorist attack, Oklahoma Citys response to the bombing was carefully scrutinized by security experts and law enforcement in the years following the bombing, and then again following the September 11, 2001 attacks (http://en.wikipedia.org/wiki/ Oklahoma_City_bombing). The effect of the bombing on the city was immense--168 confirmed dead, including 19 children and one rescue worker and over 800 people injured. The bombing destroyed or damaged more than 300 buildings in the surrounding area (http://en.wikipedia.org/wiki/ Oklahoma_City_bombing). In the weeks following the bombing, the Federal Emergency Management Agency (FEMA) response team at the Alfred P. Murrah Federal Building was provided with GIS data collection and analysis which included the generation of maps,Show MoreRelatedGeographic Information Systems ( Gis )1373 Words   |  6 PagesGeographic Information Systems (GIS) has had one of the biggest impacts on the discipline of modern day geography. Roger Tomlinson coined the term GIS in the early 1960s in Canada. Tomlinson defined GIS in its early days as a computer application designed to perform certain specific functions (Coppock et al; 1991). GIS is interdisciplinary in nature, having a distinctive role in geography. The application created for the Canada GIS department was designed to summarize and tabulate land inventoryRead MoreGeographic Information Systems (Gis)1081 Words   |  5 PagesThe term Geographic Information Systems (GIS) is a term used to refer to a system installed in a computer capable of manipulating, assembling, displaying and storing information that has been geographically referenced. Large volumes of data are mapped, analyzed and modeled using a single database depending on their locations. In short, the software gives one power to create maps. Information such latitudes, longitudes, elevations and ZIP codes are fed into the system and the results can be used toRead MoreThe Geographic Information System ( Gis ) Essay1995 Words   |  8 Pageson the use of computers and computerised information, so much so that we rarely notice when an activity or action involves the use of technology. Over the past 30 years, technology has continued to develop into extremely complex systems capable of processing large amounts of data. It is now possible to represent not only numbers and letters, but also images, sounds and maps (Bernhardsen, 2002, p. 1). A Geographic Information System (GIS) is a computer system or application designed to perform a varietyRead MoreGeographic Information Systems ( Gis )851 Words   |  4 Pagescan easily be generated by a computer, especially through using GIS (Geographic Information Systems) software. I have always been fascinated by maps, geography, and understanding how everything is arranged in the world. Since GIS allows for the creation of maps depicting the arrangements of an area in the world using geographic data, there is nothing else in this world I could be more passionate about. Geographic Information Systems pose many benefits to mankind. For instance, it has helped farmsRead MoreGis : An Abbreviation For Geographic Information Systems Essay792 Words   |  4 PagesIntroduction GIS is an abbreviation for Geographic Information Systems. GIS is a perfect blend of geography and technology. People can accumulate various forms of location data (both tangible and intangible) and produce living, breathing maps. By utilizing the power of Geographic Information Systems, users can create powerful applications. These applications can range in size from being small (surveying a single farm) to large (displaying real time voting across the country in a presidential election)Read MoreHistory Of Geographic Information Systems ( Gis )1942 Words   |  8 PagesThe History of Geographic Information Systems Geographic Information Systems (GIS) are a way that information can embedded into and retrieved from maps, today this is done using computers, because of the complexity of the information that can be used, but was once done manually. GIS has become common place in the modern world that we live in, they are useful for simple things such basic maps to much more complex tasks including research and statistics, city planning, as well as many more. OneRead MoreCrime Mapping : Using Gis And Geographic Information Systems Of University Of Nairobi4473 Words   |  18 PagesCRIME MAPPING IN KENYA: USING GIS TO EXAMINE CRIME SITUATION IN ELDORET METROPOLIS By CAROLINE JEPKEMBOI CHEPLONG A RESEARCH CONCEPT NOTE SUBMITTED IN PARTIAL FULFIMENT OF THE DEGREE OF DOCTOR OF PHILOSOPHY IN GEOGRAPHIC INFORMATION SYSTEMS OF UNIVERSITY OF NAIROBI JULY, 2015 ABSTRACT Technological advancements such as Geospatial Information Systems (GIS) and the Internet have made it easier and affordable to share information, which enables complex and time sensitive decisionsRead MoreUsing Geographic Information System ( Gis )1004 Words   |  5 Pagesparameter instead of the subindex values. Given to difficulty of carrying out water quality studies as well as inaccessibility of some areas, hydrogeologists began to use Geographic Information System (GIS) to allow a better understanding of the water quality parameters (Selvam et al., 2013). Babiker et al., 2007 proposed a GIS-based GQI which water quality parameters were translated into a new index regarding the World Health Organization (WHO) standards using a statistical methodology. VariousRead MoreThe History Of Geographic Information Systems ( Gis )3922 Words   |  16 PagesIntroduction: Recent research on interpolation of climatological and meteorological information with the support of Geographic Information Systems (GIS) has shown that interpolation has a large development potential within climatology and meteorology. At the same time the demand for interpolated data products are increasing, numerical weather models are working at higher spatial resolutions and may be initiated by gridded data from observations. Interpolation is a method of getting new data fromRead MoreInformation On Geographic Information Science950 Words   |  4 Pages Geographic Information Science: It is the general term for mapping technologies which was used by different sectors and it was the foundation for Geographic Information Systems. It spatial data in the form of ïÆ'Ëœ Digital Maps ïÆ'Ëœ Digital Aerial Photos ïÆ'Ëœ Remotely sensed Imagery ïÆ'Ëœ Global positioning system Coordinates. These helps assess, plan and control many facets of society. Some Important characteristics Geographic Information. 1. It is often relatively static. †¢ Natural features and many human

Essay on Historiography of the Salem Witch Trials

The changing historiography of the Salem Witch Persecutions of 1692. How current/contemporary and historical interpretations of this event reflect the changing nature of historiography. The number of different interpretations of the Salem Witch Trials illustrates that historiography is ever changing. The historians, Hale, Starkey, Upham, Boyer and Nissenbaum, Caporal, Norton and Mattosian have all been fascinated by the trials in one way or another because they have all attempted to prove or disprove certain elements about the trials. By analysing their augments about the causes of the Salem Witch Crisis, it is evident that this historical event can be examined from a range of different perspectives and interpreted in a range of†¦show more content†¦Currently the most widely accepted view is that the cause of the trials, was due to fraud and hysteria. It is rarely debated that it was the girls diagnoses of being bewitched that was the catalyst for the trials so if it could be proved that the girls symptoms were fraudulent, then this could be easily be ascribed as the ‘cause of the trials. Charles Upham introduce, ascribes the afflicted children the ski lls of sophisticated actresses and ventriloquists. The girls, after long practice Upham explains, could go into fits and convulsions, swoon and fall to the floor, put their frames into strange contortions, bring blood to the face and send it back again#. According to Upham the girls deceived everybody in therms of their ‘illness leading to the crisis which it grew into. This interpretation, however, disregards the only true primary resource that exists in relation to the girls affliction, written by Hale in 1702. As stated above by Hale, the symptoms were impossible to do so themselves. So this proposition is not actually backed with historical sources. Despite this, a number of more contemporary historians support Uphams historical position. Marion Starkey introduce claims that the girls were no more seriously possessed than a pack of bobby-soxers on the loose#. Starkey agrees with Upham and suggests that the girls affliction were fraudulent as they craved the communitysShow Mo reRelatedEssay about From Rosie to Lucy747 Words   |  3 PagesColonial America Katrina Moreno HIS378: Historiography amp; Historical Methodologies Instructor: Stacy Manning November 26, 2012 Colonial America In the colonial American time periodRead MoreEncephalitis Lethargica vs Witchcraft in Salem993 Words   |  4 Pagesearly 1692 Salem village, Massachusetts began to experience strange occurrences among their residents. Victims suffered from strange mental and physical illnesses. The randomness of the victims, and their unusual symptoms, led residents to suspect a supernatural explanation. These suspicions eventually led to the infamous Salem Witch Trials. Past historians have concentrated their research on the accused, while Laurie Winn Carlson focuses on the afflicted in her novel, A Fever in Salem: A New InterpretationRead MoreSalem Witch Trial vs Mccarthyism1208 Words   |  5 PagesA review of A Fever in Salem: A New Interpretation of the New England Witch Trials, by Laurie Winn Carlson, Ivan R. Dee, Chicago, 2000; 224 pp. $14.95 Paperback. ISBN: 1-566633095 A FEVER IN SALEM POSITS A biological cause for the early modem witchcraft epidemic, which resulted in the hanging of 19 people in Salem, MA, in 1692. Witchcraft persecution, Laurie Carlson writes, arose because of the strange behavior of the supposedly bewitched accusers. She concludes that the cause was a disease unrecognizableRead MoreCarlo Ginzburgs Salem Possessed : The Social Origins Of Witchcraft?2004 Words   |  9 PagesWitch craft has been studied for hundreds of years and authors are still finding more and more information In Carlo Ginzburg’s work, The Night Battles: Witchcraft and Agrarian Cults in the Sixteenth and Seventeenth Century, he attempts to locate the origin of the of the benandanti and how they came to be tried in a similar fashion to witches in Friuli, Italy. The benandanti were a group that claimed that their spirits went to fight witches during certain times of the year. Ginzburg goes into greatRead MoreCarol Karlsen s The Devil1692 Words   |  7 Pages2015 Carol Karlsen s The Devil in the Shape of a Woman† Carol Karlsen s The Devil in the Shape of a Woman† was written to provide the reader with an understanding of the role of the â€Å"witch† in colonial New England. During the early colonial period, pilgrims lived in a male-dominated society and the classical witch hunts were conducted in an attempt to maintain this societal structure. Since these hunts were placed under a religious guise, it was simple for these individuals to act as if they wereRead MoreThe Salem Witch Trials : An Outbreak Of Hysteria1794 Words   |  8 PagesIn 1692, Salem village in Massachusetts saw an outbreak of hysteria, most commonly known today as the Salem witch trials. Over a period of several months, more than 200 people found themselves facing suspicions from those around them of witchcraft, with 19 executed, 14 arrested and many others who pleaded guilty pardoned but made social outcasts. Typically, the majority of those living in Salem were Puritans, who regarded all other activity exclu ding common Puritan practice as sinful distractionsRead MoreJournals of Puritans688 Words   |  3 Pagesthe Natives who lived there. In a remarkable admission of guilt, compassion, and self-awareness, Samuel Sewall presents the darker side of the Puritan religious sentiment. The Salem witch trials, over which he and several other judges presided, had proceeded as planned. Sewall realizes upon reflection that the witch trials were an abomination and a grave error; thereby revealing the growth of critical thought within the Puritan mind and heart. The willingness to learn and grow does in fact characterizeRead MoreSalem Witch Trials: Socioeconomics, Religion, and Fear2828 Words   |  12 PagesSIENA HEIGHTS UNIVERSITY THE SALEM WITCH TRIALS: SOCIOECONOMICS, RELIGION, AND FEAR A PAPER SUBMITTED TO SISTER JEANNE LEFEBVRE FOR HISTORIOGRAPHY AND METHODOLOGY DEPARTMENT OF HISTORY BY NICHOLAS KNEZEVICH ADRIAN, MICHIGAN MAY 2006 Abstract The Salem Witch Trials were caused by socioeconomic problems that were intertwined with the fabric that held early American life together: religion. Puritanisms lack of set doctrine lent itself to the possibility of corrupt leadershipRead More Tim Burton’s Sleepy Hollow Essay3225 Words   |  13 Pages(or do not exist at all) in the original text. Instead of Irving’s emphasis on the power of local myths, Burton’s tale incorporates a greater national mythology of American history, incorporating fragments of the ideology of slavery and of the Salem witch trials into the film. In Burton’s adaption of â€Å"Sleepy Hollow,† an interesting historical commentary surfaces surrounding the topic of ideological control and slavery. Instead of examining figurative mental control, however, Burton translates ideology

Indian Premiere League Controversy Free Essays

Board of control for Cricket is the most powerful and most influential organization in the world of cricket. It is one of the richest sports organizations in the world. Mr. We will write a custom essay sample on Indian Premiere League Controversy or any similar topic only for you Order Now N Srinivasan came a long way starting as a cricket administrator in Tamil Nadu in 2001 to becoming President of Board of Control for Cricket in India in 2011. Indian Premier League is considered as the world’s show case for the T20 cricket. Eight teams will be participating in this tournament. An UK based consulting firm Brand Finance has valued it at 4. 3 billion US dollars in 2010. During N. Srinivasan term as president IPL has faced lot of controversies. Being the most powerful man in world of cricket administrators he refused to quit when his son in law was caught being involved in the purported illegal betting. He gradually worked his way to become the President of the most powerful board in the world of cricket. He has been charged with conflict of interest by owing an IPL franchise the Chennai Super Kings. He refused to resign from the president post after his son in law was caught for alleged illegal betting on the IPL matches. Former BCCI president AC Muthiah has filed a case in Supreme Court challenging the board rules that permits the BCCI officials to own an IPL franchises (Singh, 2013). Three players S Sreesanth, Ankeet Chavan and Ajit Chnadila from Rajasthan Royals were arrested for alleged spot fixing by Delhi police. Srinivasan clamorously said that the guilty will not be spared and was surprised and disappointed with the spot fixing events. Nobody expected his son in law Gurunath Meiyappan will be involved in the illegal betting allegations. Being in a responsible position, instead of stepping down as President on morality basis and this is one of the worst scandals of Indian Cricket he became argumentative and even criticized the media for going after him (Singh, 2013). The India Cements owner of Chennai Super Kings had issued a statement stating that Meiyappan is not a CEO of the company after he was subpoenaed by Mumbai Police and he is in anyway not related to the franchise. But twitter account status of Meiyappans’s said that he was the Team Principal of CSK, was titled as the owner of the franchise at a particular event , he was sitting in the player’s auction and was present in the dugout of CSK for all the matches where only the team management was allowed to be present in the dugout. So India Cements argument that he is not related to the franchise is absolutely false (Singh, 2013). He was involved in illegal betting of CSK matches too. This raises lot of questions as he may have passed the team combinations and planning to the bookies as he has access to all the players (Singh, 2013). If Srinivasan tries to brush off things and cover up the whole situation then BCCI will jeopardize the faith and entrust of millions of people who follow the game of cricket and where cricket is a religion in India. For the betterment of cricket, cricket lovers and inviolability of cricket in India Srinivasan must resign and ensure that all the guilty are served with the punishment. The other members of the board have resigned as they are not satisfied with the Srivasan’s decision and how he handled the situation (Singh, 2013). Source of Conflict: This conflict can be an example for Substantive conflict. This occurs when two or more organizational members disagree on their task or content issues. Conflict of values: This occurs when two social entities differ in their values or ideologies on certain issues (Druckman, Broome Korper, 1988). Srinivasan differs with the ideologies and values of the BCCI this can be recognized as conflict of values. Level of Analysis: This can be an example of Interpersonal conflict. It refers to conflict between two or more organizational members of the same or different hierarchical levels. This situation has created differences between the board members and the treasurer and other board members have resigned it can be classified as interpersonal conflict. References: Rahim, M. A. (2001). Managing conflict in organizations. Westport, Conn: Quorum Books. Druckman, D., Broome, B., Korper, S., (1988).  Value differences and conflict resolution: Facilitation or delinking?  Journal of Conflict Resolution, 32, 489 – 510.  Ã‚   Singh, M. (2013, may 26). IPL spot-fixing: Why N Srinivasan should quit as BCCI president. Retrieved July 7, 2013, from Zeenews.india.com: http://zeenews.india.com/blog/ipl-spot-fixing-why-n-srinivasan-should-quit-as How to cite Indian Premiere League Controversy, Papers

It Has Been Said That Within the Next Few Years, Smartphones Will Become the Single Most Important Digital Device We Own. Discuss the Implications of This Statement Essay Example

It Has Been Said That Within the Next Few Years, Smartphones Will Become the Single Most Important Digital Device We Own. Discuss the Implications of This Statement Essay It has been said that within the next few years, smartphones will become the single most important digital device we own. Discuss the implications of this statement. A  smartphone  is a  mobile phone  that offers more advanced computing ability and connectivity than a contemporary basic  feature phone A smartphone can be considered as a Personal Pocket Computer (PPC) with mobile phone functions, because these devices are mainly computers, although much smaller than a desktop computer. Smartphones and Twitter were the hottest products in Japan in 2010 and travel and leisure were back on the menu, an ad agency survey showed, as penny-pinching consumers rediscovered their fun side. Q2: What are the principal technologies and standards for wireless networking, communications and Internet access? Bluetooth Technology: * Bluetooth is a wireless networking standard that provides short-range (about 10 meters) connectivity to electrical devices such as cell phones, computers and their peripherals, notebooks, and PDA’s. Data is transmitted via small radio transmitter/receivers installed in each electronic device. * There are several benefits to using this technology. Firstly, it does away with all the wires, connectors, and attachments needed to connect your peripherals to your computer system- whether you are in the office or on the go. Next, Bluetooth technology is pretty inexpensive- which is perfect for a cash-strapped small business. This technology is also easy to use with little user input. We will write a custom essay sample on It Has Been Said That Within the Next Few Years, Smartphones Will Become the Single Most Important Digital Device We Own. Discuss the Implications of This Statement specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on It Has Been Said That Within the Next Few Years, Smartphones Will Become the Single Most Important Digital Device We Own. Discuss the Implications of This Statement specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on It Has Been Said That Within the Next Few Years, Smartphones Will Become the Single Most Important Digital Device We Own. Discuss the Implications of This Statement specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Finally, Bluetooth devices need very little power to operate and thus are particularly suitable for data transfers among low-powered handhelds where battery life is critical. Wi-Fi: * Wi-Fi is a wireless technology that can support a wireless Local Area Network and provides high-speed access to the Internet with data transmission rates approaching 54Mbps. The most popular Wi-Fi standard is the one used in the D-Link router, 802. 11b. Wi-Fi networks operate over a limited range: 32 m (120 ft) indoors and 95 m (300 ft) outdoors. Most new laptops and desktop computers come with built-in wireless transmitters. If your equipment doesn’t support wireless communication then you can purchase a  wireless adapter  that plugs into the PC card slot or USB port. * Most Wi-Fi access points are run privately within homes or businesses, but there are also numerous public WiFi access points or â€Å"hotspots. † According to  JiWire, Wi-Fi is currently available at more than 220,000 public hotspots and tens of millions of homes, corporations, and university campuses throughout the world. G: * 3G  is the  third generation  of mobile phone network standards and technologies. With 3G, network operators can offer users a wide range of advanced services within a mobile environment including: wireless voice telephony, video calls, broadband wireless data and HSPA data transmission. * In contrast to Wi-Fi, 3G networks are  wide area networks,  which means you can hook up from virtually anywhere- a par k, a moving car, a commuter train. This added flexibility, however, comes with a higher price tag. You can expect to shell out a few hundred dollars a month on equipment and services. WiMAX: * WiMAX is an emerging technology that provides high-throughput broadband connections to a large geographic area. Considered the successor to Wi-Fi, WiMAX provides improved performance and usage over much greater distances. WiMax supports peak data speeds of about 70mbps, with average user data rates between 1mbps and 10mbps and can be used for a number of applications, such as â€Å"last mile† broadband connections, hotspots and T1- type connections for businesses.

Free Essays on Metamorphasis

Metamorphosis â€Å"When he lifted his head a little, he saw his vaulted brown belly, sectioned by arch-shaped ribs, to whose dome the cover, about to slide off completely, could barely cling. His many legs, pitifully thin compared with the size of the rest of him, were waving helplessly before his eyes.† Gregor Samsa has gone through a metamorphosis. This change has turned Gregor into a â€Å"monstrous vermin†. The anxieties, inner terrors, and cynicism, which fill Gregor’s life, are expressed by Kafka throughout the novel, metamorphosis. Franz Kafka uses these feelings as an element of Expressionism to convey Gregor’s attitudes towards his life and society. Examples depicting this element of Expressionism used in the novel are Gregor’s feelings towards his job, the effect his job has on his family, and the cruelty that his family displays. The novel opens with Gregor in his monstrous state, late for work. He infers that his job as a traveling salesman is very consequential, yet he is growing tired and frustrated, â€Å"The upset of doing business is much worse than the actual business in the home office, and, besides, I’ve got the torture of traveling, worrying about changing trains, eating miserable food at all hours, constantly seeing new faces, no relationships that last or get more intimate. To the devil with it all!† Gregor has a great amount of fury towards his job, which eventually led to his anger towards society as a whole. The fact that his office manager showed up at Gregor’s house plays an immense role in creating trepidation and anxieties in Gregor’s mind. Gregor feels strangled by his job and is too weak to tolerate the pressure. In addition to the pressure created by his office manager and society, the Samsa’s, especially Gregor’s father, take advantage of him. Gregor earns the basic income to support his family. â€Å"But of course he actually could have paid off more of his father’s debt to the ... Free Essays on Metamorphasis Free Essays on Metamorphasis Metamorphosis â€Å"When he lifted his head a little, he saw his vaulted brown belly, sectioned by arch-shaped ribs, to whose dome the cover, about to slide off completely, could barely cling. His many legs, pitifully thin compared with the size of the rest of him, were waving helplessly before his eyes.† Gregor Samsa has gone through a metamorphosis. This change has turned Gregor into a â€Å"monstrous vermin†. The anxieties, inner terrors, and cynicism, which fill Gregor’s life, are expressed by Kafka throughout the novel, metamorphosis. Franz Kafka uses these feelings as an element of Expressionism to convey Gregor’s attitudes towards his life and society. Examples depicting this element of Expressionism used in the novel are Gregor’s feelings towards his job, the effect his job has on his family, and the cruelty that his family displays. The novel opens with Gregor in his monstrous state, late for work. He infers that his job as a traveling salesman is very consequential, yet he is growing tired and frustrated, â€Å"The upset of doing business is much worse than the actual business in the home office, and, besides, I’ve got the torture of traveling, worrying about changing trains, eating miserable food at all hours, constantly seeing new faces, no relationships that last or get more intimate. To the devil with it all!† Gregor has a great amount of fury towards his job, which eventually led to his anger towards society as a whole. The fact that his office manager showed up at Gregor’s house plays an immense role in creating trepidation and anxieties in Gregor’s mind. Gregor feels strangled by his job and is too weak to tolerate the pressure. In addition to the pressure created by his office manager and society, the Samsa’s, especially Gregor’s father, take advantage of him. Gregor earns the basic income to support his family. â€Å"But of course he actually could have paid off more of his father’s debt to the ...

Worst Cover Letter Advice Use a Quotation in Your Cover Letter

Worst Cover Letter Advice Use a Quotation in Your Cover Letter I came across an article in my travels, Season Your Cover Letter with a Great Quote, that recommended to job seekers that they use an inspiring quotation in their cover letter. In case any of you encounter the same cover letter advice, I want to warn you now NOT to follow it. I strongly discourage anyone from including a quotation in their cover letter, unless that quotation comes from you, a client or supervisor. Examples of Vapid Quotations in Cover Letters Setting an example is not the main means of influencing others; it is the only means. (Albert Einstein) The sample cover letter in the article above included the above quote and stated, You can count on me to live these inspiring words. I know the importance of influencing people for good and that is what I want to be known for. Id welcome the opportunity to meet with you in person so you can judge for yourself. My reaction: Barf. Some other suggested (and I believe empty) quotations from this article: Plan your work for today and every day, then work your plan. Norman Vincent Peale Real success is finding your lifework in the work that you love. David McCullough Success depends on your backbone, not your wishbone. Unknown Author The problem with using these borrowed words is that just because you like a quotation does not mean you will live up to it! In your cover letter, give inspiring examples of what you have done and then say you will live up to your own examples. Hard facts always speak louder than flowery language. When it’s Okay to Use a Quotation in Your Cover Letter When I was a hiring manager I never received a cover letter containing a quotation, but if I had I would have mistrusted it immediately. Anyone can do a Google search for inspiring quotations. Not very many people truly meet the high standards set by those words, so I would caution you to avoid this type of quotation in your cover letter. The exception to this rule is if you have a quote that you wrote yourself, and that you can back up with examples. Also, it’s a great strategy to put some testimonials from other people in your cover letter – either at the top or in the margin. You can get creative with carefully chosen quotations like these. Another option is to use a tagline on both your resume and cover letter. For example, one of my clients says under her name, â€Å"Leading Teams to Performance When the Game is On the Line.† Isn’t that better than some quote by Benjamin Franklin? If you need help developing a cover letter that will help you get interviews, contact us for more information, or view our Resume and Cover Letter Writing Services.

Assignment Essay Example | Topics and Well Written Essays - 250 words - 33

Assignment - Essay Example American Airlines has started using an efficient Baggage operation system that ensures efficient working of all systems, as well as accurate processing and handling of passengers’ bags. Another way to resolve the issue of mishandled baggage and improve customer loyalty is to do smarter baggage management. Moreover, the airline can also use IBM software solutions to improve its services in baggage handling. IBM solutions include innovative technologies, such as, built on service oriented architecture (SOA), a robust infrastructure, and full track and trace bar code readers that ensure improved safety and security of passengers’ bags. Summing it up, ensuring safety of passengers’ bags is critical for the success of any airline. American Airlines should take the above-mentioned steps immediately in order to improve baggage mishandling issue, as well as to improve the level of customer satisfaction with the

Plato or dubois Essay Example | Topics and Well Written Essays - 500 words

Plato or dubois - Essay Example Between the fire and those who are shackle that is behind their backs there runs a walkway at a certain height. Imagine that a low wall has been built the length of the walkway, like the low curtain that puppeteers put up, over which they show their puppets. The images carried before the fire (Griffith, 2003). So now imagine that all along this low wall people are carrying all sorts of things that reach up higher than the wall: statues and other carvings made of stone or wood and many other artifacts that people have made. As you would expect, some are talking to each other as they walk along and some are silent (Griffith, 2003). This clearly opens up to us that these prisoners are viewing shadows of the objects and that what’s they believe in not the really objects. Latter on one of the prisoners is released and what he encounters is the fire whose light hurts his eyes, the same happens when he is dragged out of the cave the sun’s rays do only intensify his pain. This indicates change of environment. He still doesn’t believe in what he sees but with time he adapts and this is a result of gradual interaction with the new environment that he was introduced. He comes to the realisation that all that what he has been seeing during his stay in the cave were mere shadows and the echoes didn’t necessary signify the projection of what the passing shadows were engaging in; actions such as footsteps and the conversations they held as they passed by. Finally the prisoner has come to this realization that the reality is based on frequent and deep exposure to the environment. According to the Allegory of the Cave by Plato this freed man should go back to the cave and shade light that they truly lack; those prisoned in the cave. In today’s life the Allegory of the Cave actually is a true reflection of man’s life, and the way he does carry out himself out in his daily activities. We are very stubborn and don’t want to let in the reality, we do claim that we

Career Path: Who am I? Essay -- Psychology

Finding a career that overlaps personal and professional concerns is the focus of most career counseling. O*net (2000) has created two assessment tools that help individuals navigate this difficult impasse. This paper focuses on my individual results, reactions and conclusions regarding these two assessments. Career Instrument Results Built around Holland’s Theory of Types and Person-Environment Interactions, the Interest Profiler (IP) and Work Locator (WL) instruments are self-administered, self-scored surveys designed to reveal an individual’s personality type and work values in order to match themselves with a career that will allow the appropriate expression of both. According to the results of these instruments I am categorized as Artistic-Achievement. My secondary interests are Social and Investigative. My secondary work value was revealed as both Relationships and Support. My current job zone is four and my future job zone is five. Niles & Bowlsbey (2009) gives an account of Holland’s personality types. According to this description, artistic types â€Å"prefer ambiguous, free, unsystematized activities†¦Ã¢â‚¬  (p. 64). They tend to gain knowledge in language, art, music, drama and writing and have less tendency toward clerical or business related topics. Some words associated with this type that I feel apply to me include: complicated, imaginative, disorderly, intuitive, nonconforming, expressive, idealistic and original. There are a few that I don’t think I adhere to: introspective, impractical, and impulsive. I will admit that this assessment could be due, at least in part, to a lack of personal insight. It’s interesting to note that my secondary interest areas are Social and Investigative; the two personality pat... ...demic pursuits and the many hats I wear as a mom give me room to express my creativity and build relationships that have great impact on the entire community. I look forward to the future and what God has in store for my life. I believe that He alone has called me to this profession. He alone created me to fulfill His purpose and bring about His kingdom. Works Cited Niles, S. G. & Harris-Bowlsbey, J. (2009). Career development interventions in the 21st century. Upper Saddle River, NJ: Pearson Education. U. S. Department of Labor (2000). Interest profiler. Retrieved April 2, 2012 from http://online.onetcenter.org. U. S. Department of Labor (2000). Work importance locator. Retrieved April 2, 2012 from http://online.onetcenter.org. Whiston, S. C. (2009). Principles and applications of assessment in counseling. Belmont, CA: Cengage Learning.

Bru Case Study

BRU World Cafe Note: All information in the case has been garnered from sources in the public domain. This case has been developed for purely academic purposes, and is not in any way the intended or actual plan of Bru World Cafe Comstrat 2011 Visit us at www. draftfcbulkacomstrat. com Page 0 About the Category/ Brand and Market Trend ? BRU is India’s largest coffee brand in terms of volume, with a portfolio of instant and roasted & ground (filter) coffee, Ice and Hot Cappuccino and out of home vending. BRU was the first coffee brand to go national with a variety of offerings suited for the varied and distinct taste palette of the Indian consumer. BRU Green Label Roast & Ground is the largest brand in the conventional coffee segment. BRU’s Hot Cappuccino and Ice Cappuccino are innovative products specially designed for the cafe going youth – to enjoy a great cup of cappuccino even at home. ? The brand enjoys very strong equity in the south and its awareness and associations in the non-south part of the country emanate from its roots as the authentic south Indian coffee brand. BRU strives to stimulate conversations over coffee livening up every shared moment ? A key trend, which has fuelled coffee consumption in India is â€Å"rise in conversations over coffee†, which means a direct correlation with increase in out of home consumption for coffee as there is an increasing trend to socialize in cafes (especially in 10 lakh plus towns). ? With more than 1500 coffee cafes in the country, up from 175 in 2002 (of these around 1000 have opened in the last 5 years), coffee has emerged as the most happening beverage category, estimated to be around 1000Crs (in End Consume Price (ECP) terms) in 2011. Valued at around US$185 million, the organized cafe market in India is estimated to be growing at a compound annual rate of 25%. Players from Barista Coffee Co. to Cafe Coffee Day are opening outlets practically every weekend. In the past couple of years we have also seen the entry of new players like Cafe Mocha and Gloria Jeans in the premium category. ? The gro wth [of cafes] has been triggered by rising youth spending, paucity of alternative hang-outs and an increasing number of new office complexes and colleges. The market has the potential to touch US$800 million to US$900 million with a total of 5,000 cafes by 2015. Comstrat 2011 Visit us at www. draftfcbulkacomstrat. com Page 1 ? This provides a unique opportunity to leverage the strength of well established brands in HUL’s beverage portfolio to create a service model that would allow building preference for these brands while also adding a sizeable turnover to HUL’s Foods business. Given the size and opportunity of the coffee cafe segment, BRU became the natural choice for leveraging this opportunity. ? With entry into cafes, BRU plays across the coffee category definition becoming a complete in-home and out-of-home coffee brand and also proactively drives â€Å"coffee experience† with direct consumer engagement. This is also an approach for the brand to contemporarise and premiumize by driving imagery through a futuristic segment. ? â€Å"Coffee Experience† model is an opportunity which can be utilized to deliver the dual objectives of : 1. Building expertise and coffee credentials for BRU in the coffee category and get an imagery rub-off on the in-home consumption portfolio. . Another important value driver identified for the category is, â€Å"Bringing out of home experiences in-home†. Cafes will provide a unique space and an exclusive retail channel to drive this opportunity. ? This segment holds immense potential given that the coffee consumption in India is still very low as compared to the rest of the world and the Indian market is just starting to heat u p with international players like Starbucks and Dunkin Donuts announcing their entry here. BRU World Cafe Theme Great coffee is an experience. We bring it alive. When you step into BRU World Cafe, you step into the world of coffee – an experience that is visual, aural, olfactory and gustatory. Name Tagline : BRU World Cafe : Discover the World a cup at a time Cafes today are not about coffee. This theme lets us bring the coffee back to the cafe. It helps us to establish the coffee credentials and in future we can easily translate the out of Comstrat 2011 Visit us at www. draftfcbulkacomstrat. com Page 2 home experience in home. The consumer takeout after a visit to World Cafe: BRU knows coffee like no other Identity for the Cafe Target Audience Description Demographics: ? ? SEC A/B1 18 years + An audience on the move, who is looking for a unique experience while enjoying their favorite cup of coffee. And cafes also double up as their hangout joints or meeting places. Along with being an ardent coffee lover they are used to the good things in life, are welltraveled or well-read and exposed to the cultures and offerings of the world at large. Experience and Ambience BRU World Cafe is a traveler’s and coffee connoisseur’s haven. The coffee is served in many traditional styles evoking the palettes of coffee lovers. BRU scours the world to bring the finest coffees from a few prized plantations and stays true to their authenticity by brewing and serving them right. Additionally it provides a relaxed atmosphere with great coffee and vast menu offerings. On entering BRU World Cafe, you leave the hustle-bustle of the city behind. The interior is contemporary and bright, almost Mediterranean in its look and feel. The sounds are Comstrat 2011 Visit us at www. draftfcbulkacomstrat. com Page 3 nippets of music one would hear while traveling the globe whether it is the music of the Balkans, country music from the European greens of Italy and Spain or the Tibetan chants. Browse through the eclectic collection of books that give you insights & quaint facts about exotic destinations across the world or just switch off and chill out over your favorite pick from the comic series of Aestrix and Tintin. Coffee facts, stories, legends and myths and the interesting collage of visuals make up the way coffee arrives to you, becoming an integral part of the experience. It is a place for telling, sharing and creating your own personal story. The Business Challenge There are 7 BRU World Cafes which have opened as part of a pilot run in Mumbai across the western suburbs (Andheri (W), Malad, Bandra, Juhu and Versova) and another 3 are expected to go live within this year. The first cafe went live in February 2011 and the consumer response over the last 5-6 months across outlets has been very encouraging and very positive in terms of the overall experience, ambience, service and differentiation on providing an international coffee experience (best suited to Indian taste palette). Cafe revenue per day is calculated as number of bills in a day multiplied by the value per bill. So far the overall average bill value is 50% more than the assumptions made as per business case construct, however, the number of bills per day (very critical to ensure long term sustainable business) is only about 30% of the assumption (average of 30 to 40 bills per day per store – taken at an average across stores) 1. How do we increase footfalls (and therefore bill productivity) across the current set of Bru World Cafes without incurring extensive marketing spends? Suggest a marketing model for BRU World Cafe which involves not more than Rs. 0 lakh of annual spend including above the line and local store marketing and production/ fabrication cost of these activities. 2. Prioritize the channel mix with spends break-down and a calculation of return on marketing spend? How can this be made into a sustainable and repeatable model once BRU WORLD CAFE extends into other cities with i ncreasing returns of spends? 3. Given the proposition of BRU World Cafe, which is the one key marketing initiative, in-line with the BRU World Cafe identity which will be clearly differentiated from others and which will help further strengthen the BRU World Cafe differentiation. Comstrat 2011 Visit us at www. draftfcbulkacomstrat. com Page 4 The success of the pilot in Mumbai will determine future expansion of the BRU World Cafe mix so getting the above objective right is critical. Assume that all other levers of the business case construct are in place. The Communication Challenge Young people today have a far higher disposable income than about a decade ago. Quite naturally then every category these days is vying for their attention. And hence as a target audience youth are the most spoken to today by brands across a plethora of categories from chocolates to denims to mobile phones to fast food chains. Therefore the challenge of communication is to stand out of the clutter of youth brands and be heard by them. The Communication Task From a brand point of view it is important for BRU World Cafe to appropriate a strong positioning & differentiation to counter competition from the category and beyond. The task also includes resonating with him/her to make BRU World Cafe his/her cafe of preference. This is critical to increase footfalls and repeat visits which are ultimately crucial factors while considering future scaling up and expansion. The Communication Strategy Your task is to provide a comprehensive communication strategy that details what BRU World Cafe should do to build its brand & gear up for growth in an increasingly crowded cafe space. The strategy document must provide solutions in the following key areas: 1. Identify key challenges for the brand and its communication. 2. Sharply define who the target consumers should be and their key characteristics. 3. Identify the key consumer insights in the target group and how BRU World Cafe should work its offerings in line with the consumer needs. 4. Identify the right positioning and messaging platform for the brand. 5. What should be the brand voice across its offerings? 6. Identify the right communication message for the brand. Comstrat 2011 Visit us at www. draftfcbulkacomstrat. com Page 5 7. Identify the appropriate media vehicles to reach the target audience. ? Complete with channel mix, spends and detailed description on mechanics wherever necessary. 8. Outline the complete strategy for the use of new age media like social media, CRM, mobile phones, mobile applications etc. to be leveraged to resonate with this audience Methodology ? Cafe visits and study of the current consumer marketing and consumer engagement initiatives by existing players and evaluate them for effectiveness and efficiency. Establish key learning from best practices of competitors on spends and returns, driving awareness and footfalls in India (CCD, Barista, Costa Coffee, Gloria Jeans etc. ) and internationally e. g. – Starbucks. ? ? Study of no n-conventional media channels and relevance and use to drive the above objective. Study of trend and media methods to drive consumer awareness and engagement in the service and retail world which can be applied in this case. Success Criteria ? ? ? ? Depth of understanding of successful marketing techniques in this space Innovativeness of the â€Å"idea† and/ or â€Å"marketing approach† and the ability to create â€Å"buzz/ talkability†. Practical application and relevance (ease of execution) to reality. Impact and achievability within the given constraints Comstrat 2011 Visit us at www. draftfcbulkacomstrat. com Page 6 Rules & Regulations: Participation Rules: 1. Participating teams should comprise of only three members. 2. Only one entry per institute will be considered. Two stages of this event: Stage I: Submission of the written case solution. Stage II: Power point presentation of the shortlisted cases. Stage I: Process and rules for submission of the written case: 1. DraftFCB+Ulka Comstrat is a contest for Communication Strategy; hence students are requested to focus on the same. 2. Creative renditions are not necessary and will not be judged. 3. A detailed Media plan is also not required and will not be judged. 4. A synopsis of the case solution should be submitted as a word document in a minimum font size of 11 points and single line spacing. The document should not exceed 15 pages. 5. A written case solution on the case should be submitted either through email to [email  protected] com or by post to DraftFCB+Ulka Advertising, 4th floor, Nirmal, Nariman Point, Mumbai 400021. 6. The last date for receipt of the submission is 6 pm on 23rd November 2011. 7. A shortlist of six teams shall be arrived at by evaluating the case solutions received. 8. The shortlist shall be declared on 28th November 2011 and posted on the website www. draftfcbulkacomstrat. com and communicated to K. J. Somaiya Institute of Management Studies and Research. . The six shortlisted teams will be invited to make a power point presentation to a panel of judges on 10th December 2011 in Mumbai. Please remember: 1. 2. 3. 4. 5. Synopsis to be submitted as word document only. Font size should be minimum 11 The document should not exceed 15 pages The document should have a single line spacing Synopsis should be submitted on or before 6 pm on 23rd November 2 011 Stage II: Final power point presentation of the case: 1. Shortlisted teams are requested to reach the venue on 10th December 2011 at 12 noon sharp for the set-up and dry run. 2. Please get your power point presentations on a CD/Pen drive, rest of the equipment shall be provided at the venue. 3. The time limit for each presentation is 20 minutes and the students are requested to strictly adhere to the time-limit. A warning bell will ring after 15 minutes. 4. At the end of 20 minutes the team will be asked to stop the presentation. Comstrat 2011 Page 7 Visit us at www. draftfcbulkacomstrat. com 5. Students are requested not to indicate their institute’s name on the slides or anytime during the presentation. 6. Stay and travel arrangements have to be made by the participants themselves. 7. The Comstrat is a contest for Communication Strategy; hence students are requested to focus on the same. 8. In the case presentation, creative renditions are not necessary and will not be judged. 9. Media plan for the same is also not required and will not be judged. 10. The solution must have only one approach and not multiple options. Key Dates to remember: Last date for written submission ? Shortlist of 6 teams for power point presentation ? Final Presentation ? 6 pm on 23rd November 2011 6 pm on 28th November 2011 12 noon on 10th December 2011 Comstrat 2011 Visit us at www. draftfcbulkacomstrat. com Page 8

A Study On Lung Cancer - 1329 Words

26/9/14 Bonnie de Groot 4963644 Case Study: George Introduction: George is an 89 year old man which recently has been diagnosed with Metastatic Lung Cancer. Lung cancer itself accounts for killing an estimated 1.5 million people annually worldwide (Keshamouni, et.al, 2009). Lung cancer is divided into two major types: Non-small-cell cancer which includes these types of cancers; adenocarcinoma, squamous cell and large-cell, these all account to 80% of cases. The second major type is the Small-cell lung cancer which includes these cancers; oat cell, intermediate and combined, all of which only account to 20% of cases. The major causes of Lung cancer are these risk factors: tobacco smoke, air pollution, arsenic, asbestos, nickel and radon. Only 13% of patients survive 5 years after diagnosis (Williams, L, et.al, 2009). But Metastatic Lung Cancer is slightly different, the difference is the cancer originated in another area of the body, and then spread to the Lungs, causing Lung Cancer. This process begins with the cells breaking away fr om the main tumour or cancer and then travelling into the bloodstream. Once in the bloodstream the cancer cells will attach themselves to a vessel which will then attach to a organ and majority of the time it is the lungs (Chang, E, et.al, 2010). Though there is no cure for Metastatic Lung cancer there are preventions such as avoiding things known to cause cancer such as smoking tobacco. PCOC Assessment for Week 1: Phase: StableShow MoreRelatedA Study On Lung Cancer1721 Words   |  7 Pages Introduction: Lung cancers are well known to display inter and intra-tumoral heterogeneity with profound implications for exact histological classification by pathologists1–3. 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Which instructions should the nurse provide to prepare Mr. Prieto for the x-ray? A) You should not eat or drink anything after midnight. Feedback: INCORRECT It is not necessary to be NPO prior to an x-ray. B) You will need to remove jewelryRead MoreResearch Problem Lung cancer is the growth of abnormal cells in the lungs. This abnormal growth can900 Words   |  4 PagesProblem Lung cancer is the growth of abnormal cells in the lungs. This abnormal growth can occur in either one of both of the lungs. The abnormal cells cause the development of unhealthy lung tissue, which causes the lungs to not function properly. The main function of the lungs is to provide oxygen to the body via the blood. Some of the symptoms of lung cancer are a persistent cough, shortness of breath, recurrent pneumonia, change in sputum, and coughing up blood (What is Lung,). Lung cancer isRead MoreThe Ten Attributes Of The University Of Queensland1174 Words   |  5 Pagesseventeen attributes of the University of Queensland that was demonstrated during the management of the particular case study. Although all seventeen attributes should correlate and in fact are interrelated, this assignment will analyse and focus on one attribute: â€Å"The ability to interact effectively with others in order to work towards a common outcome†. To present this case study various technologies were used such as: records of the medical practice that included medical history, pathophysiologyRead MoreHigh Mortality Rates Among Men Essay1504 Words   |  7 PagesThe shared concern among medical professionals about the potential for higher mortality rates among men over fifty due to smoking has prompted medical professionals to encourage more lung cancer screening. Screening is recommended for all men and women under the age of 80 who are present smokers or were smokers in the past. De Koning et al. (2014) identify three sub-categories for current and past smokers between 55 and 80 years old. One category covered those with 25 years since stopping, or 20Read MorePatients With Pancreatic And The Prognosis Of Lung Cancer Patients1368 Words   |  6 Pagesbreast (3) cancers, comorbidity caused by diabetes mellitus (DM) contributes to diminished long-term survival. Yet, the influence of DM on the prognosis of lung cancer patients remains ambiguous. In lung cancer patients, two studies have shown that patients with DM survived longer than those without (4, 5). In one of these studies (4), the conclusion was based on a small number of patients with unclear diagnostic criteria for DM and inappropriate statistical analyses. In the other study (5), althoughRead More Smoking and Lung Cancer Essay1448 Words   |  6 PagesSmoking and Lung Cancer Lung Cancer accounts for fifteen percent of all cancer cases, and an estimated 170,000 people in the United States get lung cancer a year. (5)About 155,000 of those people die from the cancer. Recently, the rate of women affected by lung cancer has increased, while the rate of men affected has decreased. However, lung cancer is the leading cancer that kills both women and men. (1) So, what is lung cancer? Lung cancer is the uncontrollable growth of abnormal cells inRead MoreLab Report1214 Words   |  5 PagesResults MiR-365b-3p regulates proliferation, migration, invasion and apoptosis of human lung cancer cells In order to investigate the expression of miR-365b-3p in normal cells and lung cancer cells, we used real-time PCR to measure the expression of miR-365b-3p in various cells. Results showed that the expression of miR-365b-3p was significantly lower in lung cancer cells compared with that in normal cells (Figure 1). After transfection, the expression of miR-365b-3p in COLO 668 cell line was successfully